MCB (Michael C. Bond, home)

Michael C. Bond

Growth marketing manager who makes every ad dollar work harder.

  • Miami, FL
Email Michael

Cost per lead, approx. Granite Transformations, 2024–2025

$15–30

Brought cost per lead down to roughly $15–30, a fraction of the $100–150 the category usually pays. Both are approximate ranges, drawn to scale.

Results

Seven more, each with the company and years it happened.

Results, with the company and years for each
Result Metric Context Company Years
28× ROAS $600 in Meta spend, $17K in tracked revenue, in under 10 days. One client campaign. Wojo Media 2025–2026
30% Lower acquisition cost Up to 30% in select campaigns, from landing pages he optimized himself Wojo Media 2025–2026
+40% Lead flow On a key client account Wojo Media 2025–2026
15%+ More SQLs Sales-qualified leads from a new ad platform, on a Google Ads program he built from scratch Granite Transformations 2024–2025
20%+ Conversion lift In conversion and repeat engagement, from lead scoring and Klaviyo lifecycle flows Baby Blendy 2018–2020
+25% Lead flow For BCS, an IT consulting firm Vocar Studios 2020–2024
20K+ YouTube views 20,000+ views on content that helped win multiple $10,000+ clients Vocar Studios 2020–2024

What he does

He runs demand generation end to end, and his specialty is the path from paid ad to landing page, where acquisition cost is won or lost.

Paid media and funnels
Google Ads, Meta Ads and LinkedIn Ads, from keyword research, ad copy and targeting to the landing pages and forms they send traffic to, tuned against click-through and conversion rate.
Email and lifecycle
Segmentation, nurture and win-back flows in Klaviyo, plus subscribe-and-save membership programs.
Content, data and AI
YouTube and social content with quality checks that keep high-volume output on-brand; GA4 and Looker Studio dashboards that steer budget; AI-assisted workflows and hands-on GEO/AEO testing.

Work

Agency, in-house and founder: three roles, one job, getting more out of every ad dollar.

  1. Wojo Media

    Growth Marketing Manager

    –

    Led paid media strategy for 28 client accounts at once, with a five-person international team

    Directed Google Ads, Meta Ads and LinkedIn Ads strategy (40–50 accounts over his tenure), including B2B SaaS clients in AI voice and AI SEO. The team: ad specialist, designer, copywriter, video editor and automation expert.

    • Launched a webinar campaign in under two weeks; it generated dozens of qualified sales leads.

  2. Granite Transformations

    Marketing Specialist

    –

    Built the Google Ads program from scratch

    Keyword research, ad copy and audience targeting, with GA4 and Looker Studio dashboards to steer budget.

  3. Vocar Studios

    Founder

    –

    Founded an agency and won its clients from zero

    A content and funnel agency (a DBA of Magna One Media LLC). Clients came through cold outreach and organic content; he wrote more than a dozen formal proposals and directed Google, Meta and TikTok Ads for service-based B2B clients.

    • YouTube content with 20,000+ views, including one video at 14,000+, contributing directly to five-figure client deals.

  4. Earlier

    • Baby Blendy Lifecycle Marketing Specialist –

      Built an end-to-end social content system with quality fail-safes that kept 90+ pieces on-brand over a three-month cycle.

    • Freelance Marketing and Production Consultant –

Building now

  • A self-hosted multi-agent system that turns source material into on-brand ads, video and landing-page copy. Built with Claude Code, a self-hosted LLM and a multi-agent workflow platform.
  • Search visibility experiment. Hands-on tests applying GEO and AEO principles to content visibility across AI answer engines.

About

Michael C. Bond is a Miami growth marketing manager with 9+ years across paid media, web, video, email and content.

How he works: get a working first draft in front of customers fast, keep what converts, then turn it into a repeatable system with AI-assisted workflows and automation.

Not to be confused with Michael Bond, author of the Paddington books.

Certifications

  • Semrush AI Search Operating System Semrush Academy · valid through Jul 2027
  • HubSpot Inbound Marketing HubSpot Academy · Aug 2026 – Sep 2028

Contact

Need more from your ad spend?

Email Michael. It’s the fastest way to reach him.

  • LinkedIn
  • Based in Miami. Works remotely across the US, or in person in Miami.
  • Open to roles